Business Ethics: Concepts & CasesPearson Prentice Hall, 2006 - 437 páginas For courses in Business Ethics This popular text on Business Ethics introduces the reader to the ethical concepts that are relevant to resolving moral issues in business; imparts the reasoning and anaytical skills needed to apply ethical concepts to business decisions; identifies moral issues specific to a business; provides an understanding of the social, technological, and natural environments within which moral issues in business arise; and supplies case studies of actual moral conflicts faced by businesses. The ethical landscape of business is constantly changing and this edition has been revised to keep pace with those changes most effecting business: accelerating globalization, constant technological updates, proliferating of business scandals. |
Dentro del libro
Resultados 1-3 de 83
... consumer places on different quantities of goods , the contribution is fair ( i.e. , the price the consumer pays is equal to what the goods are worth ) only if it falls somewhere on the consumer's demand curve . Obviously , there is ...
... consumer issues , and the last sections deal with consumer advertising . We begin with a focus on what is perhaps the most urgent issue : consumer product injuries and the ... CONSUMERS Markets and Consumer Protection Chapter 6.
... Consumer beliefs , affected by advertising , 285-88 Consumer desires , created by advertising , 288 Consumer issues Becton Dickinson needles and AIDS case , 292–96 contract view of business ' duties to consumers , 265-72 due care theory ...
Contenido
CASES FOR DISCUSSION | 51 |
Ethical Principles in Business | 57 |
Chapter 2 | 74 |
Derechos de autor | |
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