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A Farm For You

Are You Satisfied at Home?

gone by. Gone forever is the day of the "genius" who, with a modicum of experience in the printer's craft and a plenitude of self-assurance set himself up on a pedestal as an infallible advertising expert and drew adulation and a fat salary. Advertising to-day is a business proposition pure and simple.

As a business proposition it presents fair fields to the business man and attractive vistas to the advertising man. The business man of the next quarter century must reckon with advertising as a mighty force, potential for well-nigh infinite good if harnessed and controlled by him; potential, likewise, for defeat if allowed to slip through his fingers into the grasp of competition.—Printer's Ink.

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The successful preacher places himself in the pew, the successful advertiser among his prospective buyers.- Idrertisers' Reviewo.

Did you ever know of an instance where persistent, judicious advertising failed to accomplish its object ? If there have been such cases they have been marked excep. tions to the general rule. Advertising has failed because it was not judicious, but that is not the question. Failure has also been caused by lack of persistency, but that is a different story.- New York Trade Review.

California

WESTERN FRUIT GROWER. St. Joseph,

Mo. Guaranteed circulation, 30,000 copies monthly. Advertising rate 15c per iine; $2.10 inch. 'Handsomest farm paper in America."

I Wanta Man

.
Ads 10c per line.

5000 Copies Monthly. Of interest to farmers and poultrymen. Williams & Metlar, New Brunswick.N.J.

A first-class specialty salesman, who can talk a straight business proposition to merchants and get paying results. The business is high-grade, and the job is a permanent one. can't sell goods don't waste your time and mine, but if you can get orders from dealers and

a good income, I would like to talk with you.

WANTED-An Experienced Office Man

Capable of conducting the advertising de partment of one of the leading agricultural papers of the country. Somebody full of enthusiasm, energy, ideas and a worker-somebody capable of conducting the correspondence, of writing altractive circulars, letters, etc. One who will follow the three or four thousand agricultural advertisers until we get an order or a promise, and if a promise follow" the promise. Our job mearg work. We want a man who will lie a wake nights worrying because certain advertisers are not in our columns and wondering how to get them. If you are that fellow we would like to have your name, address, what experience you have had, where you are now employed, what you are getting and what you want. Also references as to ability, integrity, push, etc. We don't intend to hire the wrong man if we can help it. We are willing to pay a reasonable sulary, but not a fancy salary. We want the man we hire to stay with us always, and that means a raise if he is worth it. If you think you can hold the job write us. In't, don't. Address,

A. R. R., Care Agricultural Advertising.

If you

earn

F. E. Sanborn, Pres't

F. E. SANBORN CO.

If you

OMAHA, NEB.

There is No Doubt

about the value of the best German Farmers' trade.
Every advertiser of experience has learned

that this class is worth cultivating.
There is no doubt that the surest and most economi-

cal way of reaching these people is

through the columns of

Acker- und Gartenbau.

Zeitung.

75,000 Paid Subscribers
mean just that many families that are worthy of your
special attention because only the best folks read
the best paper. You are not serving your

best interests unless it is on your list.
Acker- und Gartenbau- Zeitung,
Che Herold Company,

Milwaukee, Wisconsin. 2:2:22:2:22:2::28ikiritili

A FEW FACTS clearly recited without fear of

contradiction are given below

To Point the Way to the advertiser who would most effectively reach the GREAT SOUTH, now in the bloom of its grandest prosperity.

HOME AND FARM

published semi-monthly at Louisville, Ky., is the medium

because:

IT COVERS THE FIELD,

ITS READERS BELIEVE IN IT,
IT IS THE HOUSEWIFE'S PAPER, ITS COLUMNS ARE CLEAN,
IT IS THE FARMER'S PAPER, ITS CIRCULATION IS BONA FIDE,

IT PAYS!

The advertisers who use our columns year after year will bear us out in what we say:

Write for rates and sample copies.

Eastern Office,

708 Boyce Building. Chicago. HOME AND FARM 120 Tribune Bldg. New York.

LOUISVILLE, KY.

Mr. J. B. WOODARD,

Representative.

THEO. E. KOHLHASS,

Representative.

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