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Guaranteed Advertisers

.re the kind that get satisfactory results, and no other

kind are admitted to the columns of

Farm Journal.

This has been the policy of the paper for so long a time that its readers have full confidence in any one who can buy space in its columns. The usual trouble is that we have not space enough for all the first class adver tisers that want it. We have just so much space for advertising and when that is all taken not another line is accepted from any one at any price. Those who come early are most likely to find the door still open.

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A NATIONAL

SEMI-MONTHLY Springfield, Massachusetts

FARM and HOME

EASTERN and
WESTERN EDITIONS

Chicago, Illinois

This map shows the distribution of the subscribers to FARM AND HOME, as per count of subscription list May 1, 1903. The Western Edition territory is shown by the light printing, the Eastern Edition by the dark printing.

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PAID SUBSCRIBERS ON EACH EDITION
Eastern Edition, 171,307 Subscribers. Distributed at 27,423 Postoffices.
Western Edition, 174,605 Subscribers. Distributed at 29,289 Postoffices.

Farm and Home is the only agricultura) paper in the monthly or semimonthly class that counts its subscription list every 12 months. Next count will be mado May 1, 1904, and advertisers duly notified. FARM AND HOME is also the only paper in tho above class that regularly furnishes advertisers a sworn statement of its circulation. Think these facts over.

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The Inducement to Buy....
Prize Letter...
Business Types, Sherwood Anderson ..
Between the Catalogue and the Sale, Miller Purvis
Agricultural Progress of Twenty Years, Gen. C. H. Howard
Advertising to Stockmen, F. E. Sanborn....
Classified Farm Ads......
A Personal Experience, Alva Agee.....
The Abuse of the Follow-up System, W. A. Sterling
Random Notes, Freeman Kueckelhan
Editor's Horizon....
Among Publishers and Advertisers..
Where the Scissors Fall.......

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We advise subscribers to have Agricultural Advertising sent to their home addresses
so as to prevent loss in the mass of "sample copy' mail which all advertisers receive.

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