Take Today: The Executive as DropoutHarcourt Brace Jovanovich, 1972 - 304 páginas |
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Página 87
... Product Every product as figure seeks a host medium as ground . Every product has the power of imposing its own " assumptions " or ground rules on the entire social context . The disc jockey who appears to | Designing.
... Product Every product as figure seeks a host medium as ground . Every product has the power of imposing its own " assumptions " or ground rules on the entire social context . The disc jockey who appears to | Designing.
Página 88
... disc creates new needs and new markets by assuming the hidden ground of radio . The service environment of radio is almost coex- tensive with the entire consumer market . And the disc jockey has direct access to this vast world , which ...
... disc creates new needs and new markets by assuming the hidden ground of radio . The service environment of radio is almost coex- tensive with the entire consumer market . And the disc jockey has direct access to this vast world , which ...
Página 143
... disc jockey stands out loud and clear , while the voice on the telephone resonates in isolation from the visual sense . Nobody ever wrote a lament about “ all alone by the radio , " but " All Alone by the Telephone , " a classic of the ...
... disc jockey stands out loud and clear , while the voice on the telephone resonates in isolation from the visual sense . Nobody ever wrote a lament about “ all alone by the radio , " but " All Alone by the Telephone , " a classic of the ...
Contenido
PROLOG TO EXPLORATION | 3 |
I | 5 |
SAMPLER FOR EAGER READERS | 12 |
Derechos de autor | |
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American ancient Antony Jay Aristotle artist audience awareness became become bureaucracy civilized commodity corporate created culture disc jockey discovery disservices dropout economic effects electric age electric speeds executive experience feudal figure figure-ground Finnegans Wake forms fragmentation Geneen global theater Globe and Mail goals Gutenberg hidden ground human ignorance industrial information environment innovation instant interface James Joyce knowledge labor labor power Marshall McLuhan Marx means mechanical medium ment military monopolies of knowledge movie natural nineteenth century old hardware oral organization paradox pattern perception Peter Drucker play political problem production programming psychic radio resonance retrieval rim spin role service environments social society space Spaceship Earth specialist speed-up structure T. S. Eliot thing tion Today traditional transformation tribal videophone visual welfare West Western Western world word