Take Today: The Executive as DropoutHarcourt Brace Jovanovich, 1972 - 304 páginas |
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Página 87
... Product Every product as figure seeks a host medium as ground . Every product has the power of imposing its own " assumptions " or ground rules on the entire social context . The disc jockey who appears to | Designing.
... Product Every product as figure seeks a host medium as ground . Every product has the power of imposing its own " assumptions " or ground rules on the entire social context . The disc jockey who appears to | Designing.
Página 88
... disc creates new needs and new markets by assuming the hidden ground of radio . The service environment of radio is almost coex- tensive with the entire consumer market . And the disc jockey has direct access to this vast world , which ...
... disc creates new needs and new markets by assuming the hidden ground of radio . The service environment of radio is almost coex- tensive with the entire consumer market . And the disc jockey has direct access to this vast world , which ...
Página 143
... disc jockey stands out loud and clear , while the voice on the telephone resonates in isolation from the visual sense . Nobody ever wrote a lament about “ all alone by the radio , " but " All Alone by the Telephone , " a classic of the ...
... disc jockey stands out loud and clear , while the voice on the telephone resonates in isolation from the visual sense . Nobody ever wrote a lament about “ all alone by the radio , " but " All Alone by the Telephone , " a classic of the ...
Contenido
PROLOG TO EXPLORATION | 3 |
I | 5 |
SAMPLER FOR EAGER READERS | 12 |
Derechos de autor | |
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Términos y frases comunes
action American ancient awareness became become bureaucracy called causes civilized corporate created culture demands economic effects electric entire environment establishment executive existence experience extreme fact figure forms goals ground hand hardware hidden human ignorance individual industrial innovation instant involvement kind knowledge labor learning living look Marx means mechanical medium ment merely military moved natural never nineteenth century notes observed operation organization past pattern perception person play political possible present problem production programming radio relation resonance result retrieval role sense service environments social society space specialism specialist speed speed-up structure thing tion Today traditional transformation tribal turn universal visual West Western York young