Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design

Portada
Rockport Publishers, 2012 - 400 páginas

Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: “principles" defines the very basic foundation of what constitutes graphic design to establish the language, terms, and concepts that govern what we do and how we do it, covering layout, typography, and printing terms; “knowledge" explores the most influential sources through which we learn about graphic design from the educational institutions we attend to the magazines and books we read; “representatives" gathers the designers who over the years have proven the most prominent or have steered the course of graphic design in one way or another; and “practice" highlights some of the most iconic work produced that not only serve as examples of best practices, but also illustrate its potential lasting legacy. Graphic Design, Referenced serves as a comprehensive source of information and inspiration by documenting and chronicling the scope of contemporary graphic design, stemming from the middle of the twentieth century to today.

 

Contenido

INTRODUCTION
8
A Humble Illustrated Timeline
10
Principles
20
Of Design
23
Of Typography
61
Of Print Production
79
Knowledge
90
On Paper
93
Of Letterforms
213
Of Writing
235
Of Designers
243
Practice
250
On Walls
253
On Shelves
273
On Newsstands
321
In Identity
339

Online
111
In Halls
119
In Classrooms
127
Representatives
136
Of Design
139
In Letterforms
363
RECOMMENDED READING
390
INDEX
392
CONTRIBUTOR INDEX AND DIRECTORY
399
Derechos de autor

Términos y frases comunes

Información bibliográfica