Prentice-Hall, 1976 - 234 páginas
Examines and illustrates the widespread use of subliminal imagery and suggestion in all the mass media and the long-term effects of subliminal techniques on the public
Resultados 1-3 de 24
But several weeks after having perceived the ad, the reader might opt for that
particular brand without ever consciously realizing the basis for his decision.
Further, when the sub is consciously perceived, a conscious memory fix appears
to be ...
The death mask was most often consciously perceived in two specific scenes. It
appeared in the dream sequence, when Father Karras's mother came out of the
subway entrance as he watched from across the street , and near the end of the ...
you strain to perceive subliminals, for example, the less likely you are to perceive
them. ... Further, what is not consciously perceived appears far more significant to
emotional and attitudinal predispositions than what is consciously evaluated.
Comentarios de la gente - Escribir un comentario
LibraryThing ReviewCrítica de los usuarios - cameronl - LibraryThing
Don your tin-foil hats, we're delving into the world of subliminal advertising. "Sex" on a Ritz cracker and penises in the ice cubes of magazine ads. The three stars is strictly for the entertainment value of the book, not the validity of its claims. Hilarious! Leer comentario completo
The Commercial Appropriation of the Unconscious
The Gay Playboys Penthouse
The Fashion Massage
Derechos de autor
Otras 14 secciones no mostradas
Otras ediciones - Ver todas
Social Communication in Advertising: Consumption in the Mediated Marketplace
William Leiss,Jackie Botterill,Stephen Kline,Sut Jhally
Sin vista previa disponible - 2005