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Electrician

and Mechanic

Succeeding and incorporating Bubier's Popular Electrician (Est. 1890). Amateur Work (Est. 1901) A Monthly Magazine of Technical Instruction, telling how to make and do things electrical and mechanical.

$1.00 a year.

Ten cents will bring you the current number, our list of electrical, mechanical and handicraft books, and anything else of interest which we may happen to have on hand. Write now.

Do you want to beautify your home at small expense? We are now publishing a series of articles on building Mission Furniture, so simply planned that everyone who can saw and hammer can make them. Thoroughly artistic withal. Other arts and craft features every month.

Sampson Publishing Co.

1131 Beacon Bdg. Boston, Mass.

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NOTE:-Publishers will kindly obtain permission before using any article in this publication, as it is completely protected. All communications should be addressed COMMON-SENSE PUBLISHING CO., 88 WABASH AVENUE, CHICAGO. Subscription price, $1.00 yearly; Foreign countries, $1.50 yearly. Advertising rates will be supplied on application. Send money by postal money order, registered letter, check or draft.

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$1.00 Puts This Magnificent Cuckoo Clock

in Your Home or Den

A Perfect Time-Keeper, Call-
ing the Hour and the
Half-Hour.

Nearly Two Feet High, 14
Inches Wide, in Solid
Walnut Case.

The Inlaid Woods of Ash,
Ebony and Mahogany Or-
naments are put together
with minute care.

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THE carving which
HE exquisite carving which makes it a clock of
rare beauty, is done by natives of the Black
Forest, every bit by hand. The grace of the lines
and figures, which are extremely life-like, cannot be
duplicated by machinery.

Every home needs a cuckoo clock, and this is the best one made. Men are pleased with it, women delight in it, and children love to hear its bird-like notes. It is the most useful and attractive thing in the house.

The works of this magnificent cuckoo clock are made in one of the oldest and most reliable factories

Pay $1.00
down
and $1.00
a month
for
8 months.

in Germany, of the best tempered steel and brass, with screw pillars, patent rachet-wheels and new escape wheel. They are perfectly finished and adjusted and every clock is run and carefully tested before it is sent out, which warrants our absolutely guaranteeing them as perfect time-keepers.

You never had such an opportunity to get so beautiful and useful an ornament for your den or your home-on such easy terms-mail us $1.00 for one year's subscription to COMMONSENSE, afterwards you may pay $1.00 a month for 8 months, which completes the payments on both the clock and the magazine; and mind you, the clock will be in your possession from the time of the first small payment.

The COMMON-SENSE PUBLISHING CO. is back of this offer-everything is as we represent it to be. Our object in giving you this splendid bargain is to secure subscribers for COMMON-SENSE, the magazine that helps its readers to greater success. If you are already a subscriber, extend your subscription or secure some one else's subscription and you get the clock. COMMON-SENSE PUBLISHING CO., 90 Wabash Ave., Chicago, m.

PUBLISHED ON THE 5TH OF EACH MONTH AT 88 WABASH AVE., CHICAGO
Copyrighted 1908, by Common-Sense Publishing Co.. (Not Inc.)

VOLUME VIII NO 4

APRIL, 1908

Subscription price $1.00 per year in advance. Foreign subscription $1.50 Canadian subscription $1.25

To be generous is to be liberal-liberal not in the sense of lavishing money and presents-but to be liberal in thought, consideration, respect and patience. The greatest good that has ever been done has been founded on kindness.

True courage rightly personifies the man who can boldly live up to his own convictions regardless of the cutting irony public opinion may fling at him, provided his own conscience tells him his convictions are right.

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Education has two important principles, to divulge information and to instill culture.

The educated man or woman is he who by continually increasing his scope of acquiring knowledge in a sensible, orderly fashion, learns more. than the ordinary individual and what a blessing to the human race that man was endowed with facilities with which to do his own thinking, for he who can not think is a slave and in dollars and sense of no more value than an ordinary team of mules.

What's the use to find fault with the world at large or people in general? You might as well say what's the use to find fault with anything in particular. But somehow or other when we see symphonized, such telling expressions as "keep smiling"-"say a kind word when you can," we have to wonder why the world always waits with its smiles until a man is dead before it gives him his just praise and reward.

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Little by Little.-No one has ever plished great things who hasn't first accomplished a great many little things. A great success is naturally and inevitably the result of many little successes. An accumulation of many little successes enables one to make giant strides later on. A man doesn't do anything great in a day; not even commit a great crime. A man who robs the cash box doesn't often do it on impulse; he has been allowing evil thoughts to accumulate in his mind, little by little, until he is overpowered. Just as surely as little drops of water make the ocean, so the little successes of today are fitting one for greater success by and by.-"Ready Money."

The Square Deal.-There was probably never a phrase coined that means so much as that which emanated from the brain of our brilliant Presi

dent, Theodore Roosevelt, namely: "Give every man a square deal." That is a sentiment that will live for all time in this country. It is typically American. It is the true index of the high est type of American citizenship. And its greatest exemplification should be found in the retail merchandising business. The merchant who can establish the reputation of giving his customers a square deal will always command his full share of trade in whatever community he may be located.-St. Paul "Trade Journal."

Keep in the Sunshine.-No matter how disagreeable your work, or how much trouble you may have this year, resolve that, whatever comes

sweet, that you will not allow your disposition to sour, that you will face the sunlight, no matter how deep the shadows. The determination to be cheerful will discourage multitudes of little worries that would otherwise harass you. If you can't get rid of a trouble, do as the oyster does with the grain of sand that gets into the shell and irritates it. Cover it with pearl. Do as you would with an ugly rock or stump on your grounds. Cover it with ivy or roses, or something else which will beautify it. Make the best of it. "Success."

Don't Rush Things.-Sometimes a man loses confidence by getting in beyond his depth. It doesn't do for a man to try to revolutionize himself in a day. Simply start in by trying to do a little more or a little better than usual. Increase your efforts little by little, and little by little your confidence will increase until you will eventually do what at first would have been impossible. Don't take two steps at a time, but carefully and systematically reach out, and by putting yourself in a proper mental attitude you can double your

capacity in a very few months.-"Ready Money."

Anent Ye Editors.-The editor who would make a permanent success should be able to view passing events from a fair and impartial standpoint. He should be capable of condemning the wrong acts of his friends, and in the same breath a well regulated conscience should allow him to admire and praise the high-minded acts of even his most pronounced foe. The general rule applies with equal force to editors of every class and distinction-city or country. The day of bitter and partisan journalism has passed away. Conservative, truthful and independent thought is approaching the noon-tide.-"Editor and Publisher."

Sound as a Bell. Is the Golden Rule, then, merely, a beautiful theory for the arm-chair, in

applicable in the competitive crush of modern

business? Is altruism a dead letter? Are

thoughtfulness, courtesy, generosity to a rival incompatible with good business practice? Is a stern utilitarianism the sole guide of the successful seller? I think not. When we are told "by their fruits ye shall know them," there is another consideration at stake than the mere quantity of results. And when we consider quality, this other consideration, we are at once in the domain of ethics. It can be demonstrated that good salesmanship and good ethics, far from being antagonistic, are one and the same; and a man may be both successful salesman and thoroughgoing gentleman without jeopardy to either title.

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