Communication: An IntroductionSAGE, 1999 M12 15 - 240 páginas Written as an introduction for beginning students, this book offers a thorough, yet lively, overview of human communication in all its aspects. Accessibly written and assuming no prior knowledge of the discipline Communication: An Introduction: offers a thorough, yet lively, examination of all aspects of human communication, including: a summary of its nature, form and function; a detailed analysis of all the levels of communication; a description and overview of the different traditions of communication studies; and a consideration of the future of communication - as a phenomenon and as a field of research. |
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Página 1
... important . Over the millennia , human beings have used various media to com- municate in space and time : wood and stone , parchment and paper ; fire , smoke , flags and semaphors ; electricity and electro - magnetic waves . As new ...
... important . Over the millennia , human beings have used various media to com- municate in space and time : wood and stone , parchment and paper ; fire , smoke , flags and semaphors ; electricity and electro - magnetic waves . As new ...
Página 3
... important aspect of an otherwise bewildering world of phenomena . We must be able to make distinctions between light and darkness , earth and water , man and woman and so on , in never - ending processes of conceptualization which all ...
... important aspect of an otherwise bewildering world of phenomena . We must be able to make distinctions between light and darkness , earth and water , man and woman and so on , in never - ending processes of conceptualization which all ...
Página 5
... important distinction to be made : that between different ways of regarding society . In the humanities as well as in the behavioural and social sciences there are two main ways of regarding society : as characterized primarily by ...
... important distinction to be made : that between different ways of regarding society . In the humanities as well as in the behavioural and social sciences there are two main ways of regarding society : as characterized primarily by ...
Página 6
... important criteria are the accessability of the knowledge stored and the permanence of storage . On the whole , the best way of storing knowledge is in a well - organized library of books , journals and newspapers . For scholarly ...
... important criteria are the accessability of the knowledge stored and the permanence of storage . On the whole , the best way of storing knowledge is in a well - organized library of books , journals and newspapers . For scholarly ...
Página 9
... important dimension . A Marx - inspired , conflict - oriented perspective grew in strength , and for some 15 or 20 years the two perspectives of ' radical structuralism ' and ' radical humanism ' were topical . Today , it is rather the ...
... important dimension . A Marx - inspired , conflict - oriented perspective grew in strength , and for some 15 or 20 years the two perspectives of ' radical structuralism ' and ' radical humanism ' were topical . Today , it is rather the ...
Contenido
1 | |
27 | |
Chapter 3 Culture and Society Media and Communication | 53 |
Part III Levels of Communication | 70 |
Chapter 5 Organizational Communication | 105 |
Chapter 6 Societal Communication Mass Communication | 138 |
Chapter 7 International and Intercultural Communication | 170 |
Part IV The Future of Communication | 199 |
References | 206 |
Name Index | 212 |
Subject Index | 214 |
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Términos y frases comunes
adhocracies adolescence agents of socialization and/or basic behaviour beta coefficients called cell century characteristics characterized communication research communication studies countries course Culture in Society decades defined developed diffusion dimensions disciplines discussed economic example expressed family communication climate Figure formal models functions group communication homo sapiens human communication important individual communication influence innovation instance interaction international communication Internet interpersonal communication language least less mass communication mass media means munication networks number of different offers organizational communication orientation patterns perspective phenomena political position power distance primarily processes production relations relationships relatively represent Rosengren scholarly science and scholarship sectors so-called social sciences societal systems sociogram sometimes specific speech acts spiral of silence structure substantive theory Sweden Swedish symbols television tend tendencies traditional TV viewing types typology uncertainty avoidance units variables various video nasties weak tie Wheel of Culture