WINDOW DRESSING. BY A. F. ZIMMERSCHIED. A well dressed window is one of the best methods a druggist has of attracting trade, and the chief point in a good window display is to have some object, or objects, that will attract the attention of the passer-by, and once attracted his attention will invariably be given to the balance of the window. One idea, which is a good one, consists of a fairsized doll and one or more Teddy bears. Cover bottom of window with a good color crepe paper, to harmonize with the back ground color; now prepare a stick, say inch square and long enough to reach from doll's waist to floor, nail a short cross piece on one end of the stick and fasten by means of a small nail to the window floor, well to one side and to the front, fasten the doll to this upright by a cord, under the clothing; now arrange dolls' arms and limbs in a running attitude. Back a foot or so (parallel to window glass) place the Teddy bear, also in a running position. Between the two and a little to the rear, stand up the following card: WE ARE AFTER YOUR TRADE. Now fill in the background with the goods you wish to display, all price cards attached to same. A little ingenuity on the part of the window-dresser will make an exceedingly catchy window. An adoption of this idea, which is harder to get up, but which will attract more attention, is to secure a small tree branch, to represent a tree, erect same in center of window near front, cover floor with green crepe paper or cover with leaves, and fasten doll well up on trunk of tree with one hand on lower branch; place a Teddy bear at foot, as if in the act of ascending the tree. Now place a card in a conspicuous place with the following: You CAN'T GET AWAY From OUR BARGAINS. Across back of window put up a shelf made of a rough board, resting on two sawed pieces of cordwood, and fill up same with various sundries which you wish to display, all priced, and scatter goods all over window floor. If you have a lot of insoles to get rid of the following makes a catchy display: Procure a red-colored electric light bulb and make a wire screen around same and socket, to prevent the heat from setting fire to display; connect same by long lamp cord to lighting circuit and lay on floor of window, center, near front, cover loosely with a yard square of red cheese cloth, and pile small kindling over same, pulling up cloth at several places between the sticks. When the current is on at night it will bear a resemblance to a fire. Now seat a doll barefooted to one side with feet extended toward the fire. Support a card back of this having the following: Have You COLD FEET? Try Our INSOLES. Fill in floor of window with a supply of insoles neatly arranged. For lettering on window glass inside or outside make up your paint with dry colors: drop black, turkey red, zinc oxide, chrome yellow, ultramarine blue, etc., rubbed up with mucilage of acacia (or a liquid glue) and thin with water to consistency of cream. This method makes a paint that will hold well, but at the same time washes off fairly easy. For card lettering make up color with turpentine to a smooth thin paste and add a light-colored varnish to thin down to working consistency. An Exceptional Drummer. (From "Things Chemical.") I knew a drummer once, He never took a drink of rum, He never let a barber shake He never smoked, he never chewed, And never poker played; He never tossed a playful wink At a pretty chambermaid. He never told a little lie To sell a little bill, And he'd never work the bellows He never dropped a button He never let his proper feet The A. Ph. A. meets at Hot Springs, Ark., the week of September 7. NECROLOGY. Paul Love, for twenty years a salesman calling on the drug trade of Chicago in the interest of McClurg & Co., died March 6. George R. Baker, at one time a prominent retail druggist of Chicago, died in that city March 6. He was a member of the Chicago V. D. A. and for several years active in the local association. Douw H. Fonda, the head of the wholesale and retail drug firm of D. H. Fonda & Co., Albany, N. Y., died recently at the age of seventy-seven. He had been connected with the drug trade of Albany since 1863 and had served two terms as school commissioner and otherwise identified himself with public move ments. R. A. Gausby.-The Cleveland School of Pharmacy and pharmaceutical Cleveland has suffered a great loss in the death of R. A. Gausby, a member of the board of trustees and chairman of the membership committee of the local branch of the American Pharmaceutical Association. Mr. Gausby came to Cleveland some five years since as chief chemist of Strong, Cobb & Co. George W. Wines died at his home in St. Louis of pneumonia, March 9. He was born near Lisbon, Ohio, February 14, 1845. He took a course in pharmacy at the Cincinnati College. He served in the army during the Civil War at the close of which he went to Wisconsin and opened a drug store. He came to St. Louis in 1867 and soon became superintendent of the Drug Department of Meyer Brothers Drug Co., then located on Second Street. In 1884 he became associated with the Larkin-Scheffer Co. On the death of Thomas Larkin, Mr. Wines became secretary of the firm, which position he occupied at the time of his death. Promising Career Ended.-Unusually pathetic is the death from tuberculosis of the throat, March 19, at of San Antonio, Texas,of Rudolph C. Rochmann, owner two good drug stores in Cincinnati, and one of the most prosperous and promising young business men of the city. Mr. Rochmann's two drug stores are at Elmore and Miller and Colerain and Elmore Streets, respectively. Robert Wodtke has been in charge since Mr. Rochmann left for the West. It is probable they will be offered for sale later. Mr. Rochmann was single, and his only close relatives are a father and sister. He was a member of the Ohio Valley Druggists Association and of the Modern Woodman of America. He will be missed in the Cincinnati drug world. Russell Riley died at the Blue Grass Hotel, March 17. He was in poor health for some time past, but the immediate cause of his death was apoplexy. He was sixty-two years of age and had been in St. Louis since the war. He was born in Mobile, Ala., where as a young man he clerked for W. H. Canthron & Co. At the opening of the war he enlisted in the Florida First Volunteers and served on the side of the confederacy. Mr. Riley was for a time secretary of the Secretary of War of the Confederacy. He came to St. Louis and conducted a drug store on Olive Street for many years, being located at the corner of Fourteenth Street. Mr. Riley was looked upon as one of the most prominent retail druggists of the city, a perfect gentleman in every respect, talented in music, literature and art, and a capable business man. He was reticent regarding personal matters and it was not until after his death that his friends knew of his relatives. A will made a St. Louis friend executor without bond McCoy, of Berkeley, a suburb of Norfolk, Va. and gave his property to his sister, Mrs. Hames A. MATRIMONY. Mo., and Miss Marianna Hubbell, of St. Louis, were Houser-Hubbell.-Mr. Charles Houser, of Desloge, married February 25, and are now at home at Desloge. Mr. Houser is a well known pharmacist and congratulations are in order. Wendler-Ambrosious.-K. H. Wendler and Miss K. H. WENDLER. Bertha Ambrosious were married at the residence of the bride in Collinsville, Ill., January 31. Mr. and Mrs. Wendler are both residents of Collinsville where they have a host of friends. Mr. Wendler is a graduate of the St. Louis College of Pharmacy, class 1907, and is now with Mr. Schoenrich Eighteenth Street and Chouteau Avenue, St. Louis. Kalbfleish-Ambrosious.-W. G. Kalbfleish and Miss Louise Ambrosious both of Collinsville, Ill., were married at the residence of the bride, January 29. Mr. and Mrs. Kalbfleish are very popular in society circles. Mr. Kalbfleish is a graduate of St. Louis College of Pharmacy, class 1903. He is very pleasantly located with R. J. Eckart, where he in the drug line. looks after the wants of the people W. G. KALBFLEISH consumed in repairing bicycle tires. Its use for mending tires is very simple. When the tire is punctured, the surface around the puncture should be dried, and a strip of adhesive plaster should be laid over the hole in such a way that the puncture erately inflated and the tape passed around several is covered several times its length. The tire is modturns of both the tire and rim. After firmly securing the end, the tire is inflated to its full extent. CINCINNATI DEPARTMENT. Now He's a Postmaster.-Matthew Mangold, a druggist at 3646 Warsaw Avenue, Price Hill, has been appointed by Postmaster Monfort as postmaster of the office which for years has been located in the St. Lawrence drug store, operated by the Margold's, at that number. He will succeed his brother, Anthony Mangold, who feels the need of a good rest, his store having demanded the closest attention for some months. Yorston Recovering.—The many friends of Druggist Matthew Yorston, 1063 Central Avenue, will be glad to hear he is recovering from his recent illness and is now able to sit up for a few hours daily. Mr. Yorston suffered a stroke of paralysis on the day when the news of the destruction of the Maine reached Cincinnati, but for the past two or three years had been able to visit his store. He fell a few days ago, and the shock almost proved fatal. He is one of the very oldest druggists in the city, and is very popular. Was Secretly Married.-Announcement of the marriage last summer of Carl Wetterstroem to Miss Callie Coleman, of Northside, was made this week. Mr. Wetterstroem's father, Albert Wetterstroem, who had a drug store at 2867 Colerain Avenue for years, died last summer. His son, Carl, was quietly married shortly afterward, but kept the marriage secret because of his father's death. He is a druggist and is assisting his older brother, Walter Wetterstroem, in pursuing the drug business at their father's old stand. Important Drug Legislation.-There is considerable legislation before the Ohio Legislature at present which is of great interest to druggists. One of the attempts at drug legislation is known as the Crist Bill No. 414. It was introduced by Senator Crist, and passed the Senate safely. The present law relating to pure food and drugs contains a section referring to the use of coined names which are misleading, and making it unlawful for anybody to use such a name, if it will cause the person buying the article to believe from the name, there is something in it which in fact it does not contain. The section refers principally to foods, in this respect. Ohio druggists want the section to cover drugs also, and to this end Theodore D. Wetterstroem, chemist and well-known druggist, assistant to State Dairy and Food Commissioner Dunlap, of Columbus, went to Columbus for a few days to present the matter to the law makers. The plank referring to the use of misleading names in drugs was assassinated by the farmer element, passed the Senate, and is going on its way to the House without the very provision which was most desired by drug interests which insist of the public knowing what it is buying. Another plank, prohibiting the use of wood alcohol in drugs, passed safely through the Senate, and may probably go through the House unscathed. Commissioner Dunlap was very anxious to have the amendment refer ring to the use of coined and deceptive names for drugs made into a law so he could make war on manufacturers who, he claims, are guilty of the practice. Chemist Wetterstroem said to your correspondent: "We are anxious to get after men who make castor oil pills, which contain no castor oil; manufacturers of sulphur bitters, which contain no sulphur; rattlesnake oil which contain no rattlesnake oil; and carbolized mutton tallow, which never saw a sheep. There are many other drugs on the market which are misleading in their names, such as many of the cod liver oil preparations, which contain no cod liver oil. The farmers in the legislature killed the movement to protect the public." Another piece of legislation in which Ohio druggists are interested is the action of the Ohio State Board of Pharmacy in making an amendment to the cocaine law. The enforcement of the law has, up to the present time, been delegated to no person or persons in particular. The amendment, prepared by the Ohio State Board of Pharmacy, provides that the law shall be enforced by the Ohio State Board of Pharmacy. The Ohio Valley Druggists Association is also taking a hand in the law making business. At the request of the Hamilton County members of the legislature, the O. V. D. A members have submitted to the law makers an amendment, which, if passed, will, they claim, remedy the present Valentine-Stewart anti-trust act, of Ohio. The law, as it stands, by its wording, makes it unlawful for retail interests in all lines of trade or business to enter into contracts which are really necessary to be entered into to enable the retailers to do business and meet the competition of larger and stronger interests. Attorney Frank Freericks, legal counsel of the O. V. D. A., prepared the amendments. In the definition of a trust, he proposes that there be inserted the clause, "to effect, contrary to the public welfare," thus making the bill effective as its original. champions intended it to be, not as a hindrance to lawful business methods but only as a check toward a tendency among powerful interests to form combinations in restraint of trade. The O. V. D. A. members are also desirous of having the following amendments to the law passed: "That nothing herein contained shall prevent or declare to be unlawful. "1. Organizations of labor and their reasonable trade agreements with employers relating to wages, hours of labor and conditions of employment. LIVING PICTURES. Being works of art from the Meyer Collection of Curios, Serially Numbered in Accordance with the Pure Food and Drugs Act of 1906, and presented by an "All Star" troupe of selected actors under the auspices of the Meyer Brothers Employes' Mutual Aid Association at Lemp's Park Hall, Tuesday evening, March 3, 1908. Cast of Characters. 8. Post-Dispatch Weather Bird. 9. The Little Man...... 10. Tommy Tucker 11. Mother Hubbard. 12. Jack the Giant Killer. 13. Interrupter.. A. C. Meyer..... George Danner. J. J. Redmond..... Henry Flair....... J. H. Barsachs and Lee Hines..... ...C. A. Iorns Twelve Imitation Wine Glasses filled with Liquor. Large Bone. Stuffed Club (big stick) or Toy Sword. Tuffett. Thirteen large Card-board Tags, representing the Meyer Brothers Pure Food Seal, numbered numerically on one side from one to thirteen, and on the reverse side M-E-Y-E-R B-R-O-T-H-E-R-S. Mr. J. J. Redmond appeared from the right accompanied by Mr. A. C. Meyer, and in an introduction of Mr Meyer requested the audience to be unusually quiet for just a few minutes, then retired to the left-then followed the prologue of Uncle Sam. Uncle Sam "Welcome, kind patrons! may your generous aid Our claims are modest (and our tickets too). From the sublime to ludicrous, what merit here is shown, Will amply be repaid-our fears be turned to joy, And Jack who works all day will be a happy boy." The curtain then went up and the living pictures were shown all numbered conspicuously from one to thirteen, comnencing on the right hand of the stage (tags worn in front). All he characters were as near the front of the stage as possible to enable the audience to catch all the words distinctly. Uncle Sam now introduces the Goddess of Liberty. Uncle Sam-"I take pleasure in introducing to you the first and most popular lady of our glorious country, who is emblematical of all that our Constitution stands for; who is seen on the coin of our realm, not much seen during the months of November and December, but the more popular now that confidence is restored. She is the last to bid you God speed when you leave the shores of your native land and the first to greet you upon your return. This famed beauty has procured for your edification and delight, twelve living pictures, reminders of the golden days in the lives of all of us. I take pleasure in introducing to you the Goddess of Liberty." Goddess of Liberty-"You now see before you twelve living, breathing works of art (serially numbered and guaranteed). They have been selected and assembled with great care and many misgivings. These animated beauties will each give a characteristic demonstration to convince you that they are all living and not 'dead ones' (although some may seem nearly ready to be chloroformed). If you have any applause to bestow it will be appreciated with modesty and gratitude while the pictures are on exhibition. To show you these (pointing to the pictures) are not cheap imitations or substitutes, I will request them to smile." (The pictures smiled broadly and audibly and went through the motion of drinking from small imitation wine glasses, which were hidden up to this time.) Goddess of Liberty, (Continues)-"You see they are all from South St. Louis. The first, number one, is a character you all know, recalling nursery days and is anxious to recite the beautiful ballad written in commemoration of her search for her missing pets." No. 1. Little Bo-Peep-Steps forward, appearing coy and timid, recitation sad and plaintive, very bashful; held her apron and dress to corner of mouth; recited in a sing song tone: "Little Bo-Peep has lost her sheep, And can't tell where to find them, Leave them alone and they'll come home, At this point the Interrupter ran in and deposited a toy sheep in Little Bo-Peep's arms and she appeared very embarrassed. Little Bo-Peep fondled it. Goddess of Liberty. She feels "sheep"-"I will now introduce to you another children's favorite, who appears to be decidedly Blue." No. 2. Little Boy Blue-Steps forward with hesitancy and after making a school boy's bow to the audience, recited: "Little Boy Blue come blow your horn, The sheeps in the meadow, the cows in the corn, Interrupter came in with a long tin horn and Little Boy Blue excitedly begins to blow. Goddess of Liberty-"He believes in 'blowing his own horn'. Probably he can assist Bo-Peep in locating the balance of the flock. The next picture to my left is our bashful and timid little Miss Muffett." At this point little Miss Muffett came forward, and seating herself on her tuffett, she recites: No. 3. Little Miss Muffett "Little Miss Muffett sat on a tuffett, Eating of curds and whey, There came a big spider and sat down beside her-" Here the Interrupter brings in a big spider, places beside Miss Muffett. Miss Muffett, (Continues) — "And frightened Miss Muffett away." Whereupon she retired to her seat. Goddess of Liberty-"The Spider spied her. The next is a dear little creature, well beloved by all, who will recite an appropriate poem for this season of the year." No. 4. Little Red Riding Hood "The North wind doth blow And we shall have snow, And what will the robin do then, poor thing. Goddess of Liberty-"This is a cold reception and realistic. We might put on our skates and 'sleigh' the wolf. I now take peculiar pleasure in introducing to you a decendent of Nobility, Old King Cole." No. 5. Old King Cole "Old King Cole was a merry old soul, And a merry old soul was he. He called for his pipe, and he called for his bowl, At the call for pipe and bowl the Interrupter brings in pipe and bowl. At the call for fiddlers three,three musicians stood up and played. Goddess of Liberty-"We will all have 'pipe dreams' to-night. The next character has a national reputation for the pastry cook's product." No. 6. Simple Simon "Simple Simon met a pieman, Going to the fair, Said Simple Simon to the pieman, 'Let me taste your ware.'" The Interrupter now came in and Simple Simon showed his ability to not only eat the pies himself, but he offered some to Bo-Peep and all the other young ladies, ignoring the male characters. Goddess of Liberty-"Looks like a Miller's lunch, and makes me hungry. Am anxious to get at the refreshments at 'popular prices'. Pussy's Rescuer will now give us his version of the deed that made him famous. No. 9. Johnnie Stout "Ding, dong, bell, Pussy in the well, All (Who put her in?) Little Johnnie Green. Johnnie pulls a cat from the well Goddess of Liberty-"That's Lemp's beer, not water (pointing to the well). I guess Pussy has Eupepsia, and Johnnie deserve a Carnegie medal. His name SCHALL be displayed in the halls of fame. The Weather Bird will now sing a song." No. 8. Post-Dispatch Weather Bird- Come again another day, Little Harry wants to play." Here the Interrupter comes in with a toy sprinkling can and small umbrella and baptizes Little Harry. Goddess of Liberty-"The Weather Bird thinks this is a 'dry crowd', even though the lid is off. Good weather for ducks, and the Little Man, with his little gun, will now entertain. No. 9. The Little Man "There was a little man, and he had a little gun, And the bullets were made of lead, lead, lead." "He went to the brook and saw a little duck, And shot it right through the head, head, head". "Little Tom Tucker sang for his supper, What did he sing for but white bread and butter. How could he marry without any wife?" Interrupter appears with loaf of bread, Sings well known German song, "Hi-Le, Hi-Low". |