Attitude Change Social InflBasic Books, 1964 M01 21 - 156 páginas |
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Página 75
... dissonance occasioned by his having certain cognitions about an object while other , dissonant ones are introduced ... consequent at- tempts at the reduction of dissonance will occur . To the extent that dissonance can be reduced by ...
... dissonance occasioned by his having certain cognitions about an object while other , dissonant ones are introduced ... consequent at- tempts at the reduction of dissonance will occur . To the extent that dissonance can be reduced by ...
Página 87
... dissonance theory that a decrease in cognitions consistent with discrepant commitment ( less reward ) increases dissonance and consequent attitude change . The Effects of Justification The analysis of reasons for and against discrepant ...
... dissonance theory that a decrease in cognitions consistent with discrepant commitment ( less reward ) increases dissonance and consequent attitude change . The Effects of Justification The analysis of reasons for and against discrepant ...
Página 95
... dissonance and consequent attitude change . Brock had non - Catholic subjects write essays in favor of becoming a Catholic ; Brock and Buss induced subjects who were on record as being opposed to the use of electric shock in experiments ...
... dissonance and consequent attitude change . Brock had non - Catholic subjects write essays in favor of becoming a Catholic ; Brock and Buss induced subjects who were on record as being opposed to the use of electric shock in experiments ...
Contenido
THE COMMUNICATION | 1 |
The Effects of Order of Presentation | 8 |
Types of Appeal | 16 |
Derechos de autor | |
Otras 17 secciones no mostradas
Términos y frases comunes
Abnormal and Social abstract art acceptance ambiguous appeals arguments arousal atti attitudinal audience beliefs Brehm castration anxiety change of attitude cognitive clarity cognitive dissonance cognitive style Cohen commitment communica communicator's conclusion conformity consistent counterarguments degree direction discrepant behavior discussion disliked dissonance and consequent evaluation expectations experiment experimental exposure factors favor fear-appeals feelings given greater the dissonance Hovland hypothesis important inconsistency increase individual investigators issue Janis jects Journal of Abnormal judgments Katz Kelley Kelman learning Leon Festinger less magnitude of dissonance mass media McGuire measured ments motives munication need for cognitive negative normative one's person persuasive communications Philip Zimbardo position presented primacy effect processes reaction formation recency effect reduce relationship relevant resistance responses rewards role Sarnoff self-esteem side situation sleeper effect social groups social influence Social Psychology sonance stimulus subjects theory tion tive tude change two-sided communication