Attitude Change Social InflBasic Books, 1964 M01 21 - 156 páginas |
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Página 69
... jects , then their attitudes can be changed by modifying either the beliefs or the feelings . A study by Rosenberg ( 1956 ) showed general congruity to exist between feelings and beliefs ( between affect and cognition ) and an ...
... jects , then their attitudes can be changed by modifying either the beliefs or the feelings . A study by Rosenberg ( 1956 ) showed general congruity to exist between feelings and beliefs ( between affect and cognition ) and an ...
Página 77
... jects read the report aloud under varying conditions of delayed auditory feedback : to create a situation requiring high effort , subjects experienced a delay interval of 0.3 second ; for low effort , a delay interval of 0.01 second ...
... jects read the report aloud under varying conditions of delayed auditory feedback : to create a situation requiring high effort , subjects experienced a delay interval of 0.3 second ; for low effort , a delay interval of 0.01 second ...
Página 109
... jects , attitudes can be shaped and formed within the context of the social group . A very different kind of experimental manipulation of group factors was carried out by Asch ( 1951 ) . Imagine a person sitting at a table with eight ...
... jects , attitudes can be shaped and formed within the context of the social group . A very different kind of experimental manipulation of group factors was carried out by Asch ( 1951 ) . Imagine a person sitting at a table with eight ...
Contenido
THE COMMUNICATION | 1 |
The Effects of Order of Presentation | 8 |
Types of Appeal | 16 |
Derechos de autor | |
Otras 17 secciones no mostradas
Términos y frases comunes
Abnormal and Social abstract art acceptance ambiguous appeals arguments arousal atti attitudinal audience beliefs Brehm castration anxiety change of attitude cognitive clarity cognitive dissonance cognitive style Cohen commitment communica communicator's conclusion conformity consistent counterarguments degree direction discrepant behavior discussion disliked dissonance and consequent evaluation expectations experiment experimental exposure factors favor fear-appeals feelings given greater the dissonance Hovland hypothesis important inconsistency increase individual investigators issue Janis jects Journal of Abnormal judgments Katz Kelley Kelman learning Leon Festinger less magnitude of dissonance mass media McGuire measured ments motives munication need for cognitive negative normative one's person persuasive communications Philip Zimbardo position presented primacy effect processes reaction formation recency effect reduce relationship relevant resistance responses rewards role Sarnoff self-esteem side situation sleeper effect social groups social influence Social Psychology sonance stimulus subjects theory tion tive tude change two-sided communication