Narconomics: How to Run a Drug CartelPublicAffairs, 2016 M02 23 - 288 páginas Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Tom Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers. More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them. How does a budding cartel boss succeed (and survive) in the 300 billion illegal drug business? By learning from the best, of course. From creating brand value to fine-tuning customer service, the folks running cartels have been attentive students of the strategy and tactics used by corporations such as Walmart, McDonald's, and Coca-Cola. And what can government learn to combat this scourge? By analyzing the cartels as companies, law enforcers might better understand how they work -- and stop throwing away 100 billion a year in a futile effort to win the "war" against this global, highly organized business. Your intrepid guide to the most exotic and brutal industry on earth is Tom Wainwright. Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers. The cast of characters includes "Bin Laden," the Bolivian coca guide; Old Lin," the Salvadoran gang leader; "Starboy," the millionaire New Zealand pill maker; and a cozy Mexican grandmother who cooks blueberry pancakes while plotting murder. Along with presidents, cops, and teenage hitmen, they explain such matters as the business purpose for head-to-toe tattoos, how gangs decide whether to compete or collude, and why cartels care a surprising amount about corporate social responsibility. More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them. |
Dentro del libro
Resultados 1-5 de 32
Página 14
... nearly half of all the coca bushes planted in the Andes are now eradicated. The annual loss of nearly 50 percent of production would be a crippling blow to most industries. But somehow, the cocaine marketkeeps bouncing back. As acre ...
... nearly half of all the coca bushes planted in the Andes are now eradicated. The annual loss of nearly 50 percent of production would be a crippling blow to most industries. But somehow, the cocaine marketkeeps bouncing back. As acre ...
Página 15
... nearly half goes to waste, yanked up by the roots or sprayed with weed killer by the authorities. But even though they are having to grow twice as much coca as before to harvest the same amount of leaf, the cartels haven't had to raise ...
... nearly half goes to waste, yanked up by the roots or sprayed with weed killer by the authorities. But even though they are having to grow twice as much coca as before to harvest the same amount of leaf, the cartels haven't had to raise ...
Página 16
... nearly half a trillion dollars per year. Its success is built on prices that seem not to have risen much since Bud and Sam Walton opened their first store in 1962. Last Thanksgiving, shoppers could buy a turkey for 40 cents per pound ...
... nearly half a trillion dollars per year. Its success is built on prices that seem not to have risen much since Bud and Sam Walton opened their first store in 1962. Last Thanksgiving, shoppers could buy a turkey for 40 cents per pound ...
Página 22
... nearly a year offieldwork between 2005 and 2006, they determined that there had been something of agreen revolution in the cocaine business. Whereas previously they had assumed that one hectare of land in Colombia would enable the ...
... nearly a year offieldwork between 2005 and 2006, they determined that there had been something of agreen revolution in the cocaine business. Whereas previously they had assumed that one hectare of land in Colombia would enable the ...
Página 35
... nearly empty. Even as the winter's day begins to warm up, everyone's car windows are still closed. People also seem to be driving very carefully. In Mexico City, the driving is dreadful (partly because the driver's test was abolished a ...
... nearly empty. Even as the winter's day begins to warm up, everyone's car windows are still closed. People also seem to be driving very carefully. In Mexico City, the driving is dreadful (partly because the driver's test was abolished a ...
Contenido
1 | |
9 | |
29 | |
THE PEOPLE PROBLEMS OF A DRUG CARTEL | 53 |
PR AND THE MADMEN OF SINALOA | 77 |
OFFSHORING | 103 |
Photo Section | 125 |
THE PROMISE AND PERILS OF FRANCHISING | 133 |
ORDERING A LINE ONLINE | 167 |
DIVERSIFYING INTO NEW MARKETS | 193 |
COMING FULL CIRCLE | 215 |
WHY ECONOMISTS MAKE THE BEST POLICE OFFICERS | 239 |
Acknowledgments | 255 |
Notes | 257 |
Index | 267 |
INNOVATING AHEADOF THE LAW | 149 |
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Términos y frases comunes
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