Narconomics: How to Run a Drug CartelPublicAffairs, 2016 M02 23 - 288 páginas Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Tom Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers. More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them. How does a budding cartel boss succeed (and survive) in the 300 billion illegal drug business? By learning from the best, of course. From creating brand value to fine-tuning customer service, the folks running cartels have been attentive students of the strategy and tactics used by corporations such as Walmart, McDonald's, and Coca-Cola. And what can government learn to combat this scourge? By analyzing the cartels as companies, law enforcers might better understand how they work -- and stop throwing away 100 billion a year in a futile effort to win the "war" against this global, highly organized business. Your intrepid guide to the most exotic and brutal industry on earth is Tom Wainwright. Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers. The cast of characters includes "Bin Laden," the Bolivian coca guide; Old Lin," the Salvadoran gang leader; "Starboy," the millionaire New Zealand pill maker; and a cozy Mexican grandmother who cooks blueberry pancakes while plotting murder. Along with presidents, cops, and teenage hitmen, they explain such matters as the business purpose for head-to-toe tattoos, how gangs decide whether to compete or collude, and why cartels care a surprising amount about corporate social responsibility. More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them. |
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Página vii
... Lords 215 Why Economists Make the Best Police Officers 239 Acknowledgments, 255 Notes, 257 Index, 267 Photographs appear following p. 124. Introduction CARTEL INCORPORATED “Ladies and gentlemen, welcome to Ciudad Juárez, vii.
... Lords 215 Why Economists Make the Best Police Officers 239 Acknowledgments, 255 Notes, 257 Index, 267 Photographs appear following p. 124. Introduction CARTEL INCORPORATED “Ladies and gentlemen, welcome to Ciudad Juárez, vii.
Página 30
... police or army, and two “executed”—that is, murdered by their business rivals. Further strikes were to follow: in July 2013, eight months after President Calderón left office, the Zetas' supreme leader, Miguel Ángel Treviño, was nabbed ...
... police or army, and two “executed”—that is, murdered by their business rivals. Further strikes were to follow: in July 2013, eight months after President Calderón left office, the Zetas' supreme leader, Miguel Ángel Treviño, was nabbed ...
Página 36
... police officers. The cartel's poster, scrawled in black marker, bore the title “For those who did not believe.” Under it were the names of four local policemen who had been assassinated. Beneath that list was another title: “For those ...
... police officers. The cartel's poster, scrawled in black marker, bore the title “For those who did not believe.” Under it were the names of four local policemen who had been assassinated. Beneath that list was another title: “For those ...
Página 37
... police are up to the job of keeping the traffickers at bay. “They're more capable than yours in Inglaterra,” he spits back, before pointedly playing with his BlackBerry throughout the rest of our interview. But there is plenty of ...
... police are up to the job of keeping the traffickers at bay. “They're more capable than yours in Inglaterra,” he spits back, before pointedly playing with his BlackBerry throughout the rest of our interview. But there is plenty of ...
Página 38
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Contenido
1 | |
9 | |
29 | |
THE PEOPLE PROBLEMS OF A DRUG CARTEL | 53 |
PR AND THE MADMEN OF SINALOA | 77 |
OFFSHORING | 103 |
Photo Section | 125 |
THE PROMISE AND PERILS OF FRANCHISING | 133 |
ORDERING A LINE ONLINE | 167 |
DIVERSIFYING INTO NEW MARKETS | 193 |
COMING FULL CIRCLE | 215 |
WHY ECONOMISTS MAKE THE BEST POLICE OFFICERS | 239 |
Acknowledgments | 255 |
Notes | 257 |
Index | 267 |
INNOVATING AHEADOF THE LAW | 149 |
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