Narconomics: How to Run a Drug CartelPublicAffairs, 2016 M02 23 - 288 páginas Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Tom Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers. More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them. How does a budding cartel boss succeed (and survive) in the 300 billion illegal drug business? By learning from the best, of course. From creating brand value to fine-tuning customer service, the folks running cartels have been attentive students of the strategy and tactics used by corporations such as Walmart, McDonald's, and Coca-Cola. And what can government learn to combat this scourge? By analyzing the cartels as companies, law enforcers might better understand how they work -- and stop throwing away 100 billion a year in a futile effort to win the "war" against this global, highly organized business. Your intrepid guide to the most exotic and brutal industry on earth is Tom Wainwright. Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers. The cast of characters includes "Bin Laden," the Bolivian coca guide; Old Lin," the Salvadoran gang leader; "Starboy," the millionaire New Zealand pill maker; and a cozy Mexican grandmother who cooks blueberry pancakes while plotting murder. Along with presidents, cops, and teenage hitmen, they explain such matters as the business purpose for head-to-toe tattoos, how gangs decide whether to compete or collude, and why cartels care a surprising amount about corporate social responsibility. More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them. |
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Página 10
... says very little, urges it on around bend after bend. We drive up through clouds, which when they part give glimpses of patches of snow on the other side of the valley. Bolivia has two main areas for growing coca: the Chapare, a humid ...
... says very little, urges it on around bend after bend. We drive up through clouds, which when they part give glimpses of patches of snow on the other side of the valley. Bolivia has two main areas for growing coca: the Chapare, a humid ...
Página 12
... says, pointing up into the hillsides and using the local word for the terraces. Each is dug two feet deep and cleared of stones. Every person in the community tends to a dozen of them, with the biggest landowners managing over an acre ...
... says, pointing up into the hillsides and using the local word for the terraces. Each is dug two feet deep and cleared of stones. Every person in the community tends to a dozen of them, with the biggest landowners managing over an acre ...
Página 15
... says that worldwide demand is stable. This makes for a puzzle: constant demand and restricted supply would normally lead to an increase in price, yet cocaine remains as cheap as ever. How have the cartels managed to defy the basic laws ...
... says that worldwide demand is stable. This makes for a puzzle: constant demand and restricted supply would normally lead to an increase in price, yet cocaine remains as cheap as ever. How have the cartels managed to defy the basic laws ...
Página 19
... says a farmer in Trinidad Pampa, who asks not to be named, referring to the official eradication programs that uproot any unlicensed plants. “We're always clashing with the government over it. It's infuriating for us.” Even if they want ...
... says a farmer in Trinidad Pampa, who asks not to be named, referring to the official eradication programs that uproot any unlicensed plants. “We're always clashing with the government over it. It's infuriating for us.” Even if they want ...
Página 20
... says he would consider switching to other industries if the start-up costs were lower. “Poultry, tomatoes, pork—they're all more profitable than coca, but they need investment,” he complains. The European Union has put forward some cash ...
... says he would consider switching to other industries if the start-up costs were lower. “Poultry, tomatoes, pork—they're all more profitable than coca, but they need investment,” he complains. The European Union has put forward some cash ...
Contenido
1 | |
9 | |
29 | |
THE PEOPLE PROBLEMS OF A DRUG CARTEL | 53 |
PR AND THE MADMEN OF SINALOA | 77 |
OFFSHORING | 103 |
Photo Section | 125 |
THE PROMISE AND PERILS OF FRANCHISING | 133 |
ORDERING A LINE ONLINE | 167 |
DIVERSIFYING INTO NEW MARKETS | 193 |
COMING FULL CIRCLE | 215 |
WHY ECONOMISTS MAKE THE BEST POLICE OFFICERS | 239 |
Acknowledgments | 255 |
Notes | 257 |
Index | 267 |
INNOVATING AHEADOF THE LAW | 149 |
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Términos y frases comunes
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