The Art of Creative Thinking: How to be Innovative and Develop Great Ideas

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Kogan Page Publishers, 2009 M02 3 - 144 páginas

The Art of Creative Thinking provides clear, practical guidelines for developing your powers as a creative thinker. Using examples of entrepreneurs, authors, scientists and artists, John Adair illustrates a key aspect of creativity in each chapter. Stimulating and accessible, this book will help you to understand the creative process, overcome barriers to new ideas, learn to think effectively and develop a creative attitude. It will help you to become more confident in yourself as a creative person.

The Art of Creative Thinking gives you a fresh concept of creative thinking and it will guide you in developing your full potential as a creative thinker. New ideas are the seeds of new products and services, and this book will open the door to them.

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John Adair is the world's leading authority on leadership and leadership development. Over a million managers worldwide have taken part in the Action-Centred Leadership programmes he pioneered, and he advises many organizations in business, government, education, health and the voluntary sector. John is the author of over 50 books, including the leadership classic Not Bosses But Leaders, (also published by Kogan Page), and he continues to write and teach throughout the world, inspiring new audiences with his vision of leadership.

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